Raul Duque Ruiz joins the VELUX Group as EVP of Marketing & Category Management
On 1 September 2026, Raul Duque Ruiz joins The VELUX Group as Executive Vice President of Marketing & Category Management and member of the company’s Executive Group Management. He brings more than 25 years of international experience across FMCG, luxury, healthcare, and consumer electronics.
Raul Duque Ruiz joins the VELUX Group with extensive end-to-end marketing expertise spanning the full commercial lifecycle.
Most recently, he served as Senior Vice President of Strategic Market Development at Danish jewellery company Pandora, where he led growth strategies for emerging markets and helped connect product innovation with local consumer needs. Prior to joining Pandora, he spent more than 19 years in a range of senior leadership roles at Procter & Gamble.
“I am very happy that Raul will step in and lead our new Marketing & Category Management area. While continuing to build on our strong brand and marketing capabilities, we will sharpen our focus on making sure customer needs are clearly reflected in our product portfolio and offerings. By bringing customer insights closer to how we develop and market our solutions, we can strengthen end-to-end Category Management and create stronger synergies with our Brand and Marketing expertise. With his background and experience, I am confident that Raul will help further strengthen our position within home improvement.”
Excited to unlock growth opportunities and build new relationships
“For me, this role represents a rare convergence of everything I care about professionally. Integrating Marketing and Category Management creates a genuine competitive advantage — one that I've seen work when consumer insight, brand strength and commercial execution move as one. VELUX holds an extraordinary position as the defining brand in roof windows, and with that comes real opportunity to grow not just the brand, but the entire category penetration. I'm excited to help unlock that potential.”
As an official partner of the Tour de France and Tour de France Femmes avec Zwift, the VELUX Group will be present at this year’s races as a platform to engage directly with customers and professional partners. Raul will join his first VELUX event in Barcelona on 3 July ahead of the men’s Grand Départ the following day, marking his first opportunity to experience how the partnership brings the brand to life through on-the-ground engagement and relationship building.
“I am excited to spend the coming months getting to know both new colleagues, partners and customers, and it is a privilege to begin that journey at the Tour de France event. For VELUX, this partnership is not only about visibility across Europe, but about creating a strong and engaging platform for meaningful dialogue with customers and partners and for building lasting relationships.”
Raul is 52 years old and lives in Madrid with his wife and three children, aged 19, 15 and 9. The family has lived abroad for many years, including in Sweden, Belgium and Switzerland.
About the VELUX Group
VELUX roof windows have been bringing daylight and fresh air into peoples’ homes around the world for more than 80 years, creating better living environments. We offer a range of products including roof windows and modular skylights, decorative blinds, sun screening products, and roller shutters, as well as installation and smart home solutions. They help create bright, healthy, and energy-efficient places for people who live, work, learn, and play under the roof. We work globally – with sales and manufacturing operations in 37 countries and around 11,400 employees worldwide. The VELUX Group is owned by VKR Holding A/S, a limited company owned by the Villum Foundation and members of the Kann Rasmussen family. In 2025, the VELUX Group had a total revenue of EUR 2.97 billion while VKR Holding had a total revenue of EUR 4.11 billion. The same year, the Villum Foundation and the VELUX FOUNDATION donated a total of EUR 306 million in charitable grants.
For more information about the VELUX Group, visit velux.com.